📚 Key Points for Year 7 CAIE Media Practical Assessment | Year 7 CAIE 媒体实践考核要点
In the CAIE Year 7 Media curriculum, practical assessments are designed to develop your creative thinking, technical skills and ability to communicate a clear message through a digital media product. Whether you are making a short film, a podcast, a poster or a simple animation, your examiner will look at how you plan, produce and reflect on your work. This guide covers the essential points you need to succeed in your practical project.
在 CAIE 7 年级媒体课程中,实践考核旨在培养你的创意思维、技术技能以及通过数字媒体产品传达清晰信息的能力。无论你是在制作短片、播客、海报还是简单的动画,考官都会关注你如何规划、制作和反思你的作品。本指南涵盖了你成功完成实践项目所需掌握的关键要点。
1. Understanding the Brief | 理解任务要求
Start by reading the assignment brief at least twice. Underline or highlight keywords such as the target audience, purpose (to inform, persuade or entertain) and the required media format.
首先将任务要求至少阅读两遍。画出或高亮关键词,例如目标受众、目的(告知、说服或娱乐)以及所需的媒体格式。
If the brief says your product must be suitable for children aged 8–10, every decision from colour palette to language level must fit that age group. Ignoring the audience is one of the most common reasons for losing marks.
如果任务要求你的产品必须适合 8–10 岁的儿童,那么从色彩方案到语言难度的每一个决定都必须符合该年龄段。忽视受众是丢分的最常见原因之一。
Also check the technical specifications: length of video or audio, resolution, file format and how the work should be submitted. Missing a simple requirement like a 30‑second maximum duration can affect your grade significantly.
还要检查技术要求:视频或音频的长度、分辨率、文件格式以及作品的提交方式。漏掉像最长 30 秒这样简单的要求会严重影响你的成绩。
Finally, identify the key message you want the audience to remember. Write it in one sentence and keep it visible throughout the whole production process.
最后,确定你希望观众记住的关键信息。用一句话把它写下来,并在整个制作过程中始终牢记。
2. Planning and Storyboarding | 计划与故事板
Before you touch a camera or open editing software, create a storyboard that shows the sequence of your media product frame by frame. Each panel should include a simple sketch, the shot type, camera angle, dialogue or voiceover text, and notes on sound effects or music.
在你接触摄像机或打开编辑软件之前,先制作一个故事板,逐帧展示你的媒体产品的顺序。每个格子应包括简单的草图、镜头类型、拍摄角度、对话或旁白文字,以及对音效或音乐的说明。
A well‑drawn storyboard is not about artistic perfection – stick figures are fine. What matters is that someone else can look at your storyboard and understand how the final product will flow.
画得好的故事板并不要求艺术完美——火柴人就可以。重要的是其他人能看懂你的故事板,并理解最终产品将如何展开。
Time each section in your plan. If you need a 60‑second video, plan out how many seconds each shot will last. This prevents you from rushing or dragging scenes later.
在计划中标明每个部分的时间。如果你需要一个 60 秒的视频,就要规划好每个镜头持续多少秒。这可以避免后续拍摄时匆忙或拖沓。
Include a resources list: what props, locations, actors or software you need. Being organised from the start saves hours of lost time during production.
列出一份资源清单:你需要哪些道具、场地、演员或软件。从一开始就井井有条,可以为制作阶段节省大量时间。
3. Basic Filming Techniques | 基本拍摄技巧
Hold the camera steady. Use a tripod or rest the camera on a flat surface whenever possible. Shaky footage looks unprofessional and can make the viewer feel uncomfortable.
保持摄像机稳定。尽可能使用三脚架或将摄像机放在平稳的表面上。摇晃的画面看起来不专业,可能会让观众感到不适。
Choose the right shot type for the purpose. A close‑up shows emotion or detail; a medium shot is good for dialogue; a long shot establishes the setting. Mix shot types to keep the video interesting.
根据目的选择合适的镜头类型。特写用来表现情感或细节;中景适合对白;远景用来交代环境。混合使用不同的镜头类型能让视频更有趣。
Pay attention to lighting. Natural light from a window works well, but make sure the light falls on the front of your subject, not behind it, unless you want a silhouette effect. Avoid filming in very dim rooms.
注意光线。来自窗户的自然光效果很好,但要确保光线照在被摄主体的前面而不是后面,除非你想营造剪影效果。避免在非常昏暗的房间里拍摄。
Record a few extra seconds before and after each shot. These “handles” make editing much easier because you have room to trim and add smooth transitions.
在每个镜头开始前和结束后多录制几秒钟。这些“预留片段”能让剪辑变得容易得多,因为你有了裁剪和添加平滑转场的空间。
4. Composition and Design Principles | 构图与设计原则
Use the rule of thirds. Imagine your frame divided into nine equal parts by two horizontal and two vertical lines. Place the main subject along those lines or at their intersections – this creates a balanced and engaging image.
运用三分法。想象你的画面被两条水平线和两条竖直线分成九个相等的部分。把主要拍摄对象放在这些线条上或它们的交叉点处——这样能创造出平衡且吸引人的画面。
For graphic products like posters, apply the CARP principles: Contrast, Alignment, Repetition and Proximity. Contrast draws attention (e.g. dark text on a light background); alignment creates order; repetition of colours or fonts builds unity; proximity groups related items together.
对于海报等平面产品,运用 CARP 原则:对比、对齐、重复和邻近。对比吸引注意力(如浅色背景上的深色文字);对齐创造秩序;重复颜色或字体建立统一感;邻近将相关元素归组在一起。
Leave breathing space. Do not overcrowd a frame or a page with too many elements. White space helps the audience focus on what is most important.
留出呼吸空间。不要在画面或页面上堆砌过多元素。留白有助于观众聚焦于最重要的内容。
Choose a colour scheme that matches the mood and message. Warm colours (red, orange) feel energetic; cool colours (blue, green) feel calm. Keep the number of main colours limited to two or three for a cohesive look.
选择与情绪和信息相匹配的色彩方案。暖色调(红、橙)感觉充满活力;冷色调(蓝、绿)让人平静。将主要颜色控制在两到三种,以保持整体感觉统一。
5. Audio Recording and Editing | 音频录制与编辑
Audio quality matters just as much as visuals. Record in a quiet space, away from background noise such as fans, traffic or conversations. Use an external microphone if possible – even the microphone on your earphones can be better than the built‑in camera microphone.
音频质量与画面同样重要。在安静的空间录制,远离风扇、车流或谈话等背景噪音。如果可能,使用外接麦克风——即便是耳机上的麦克风都可能比摄像机内置麦克风更好。
Speak clearly and at a steady pace. Before the final recording, practise reading your script aloud and check for any words that are difficult to pronounce. Change those words to simpler ones.
说话要清晰,语速要平稳。在最终录制之前,大声练习朗读你的稿子,检查是否有难发音的词语。把这些词换成更简单的说法。
In editing, balance the sound levels. Background music should not drown out the voice. A good rule is to set the voice at about -6 dB and music between -18 and -12 dB, adjusting until the voice is easy to hear.
在剪辑时,平衡音量大小。背景音乐不应盖过人声。一条好规则是把人声设在 -6 dB 左右,音乐设在 -18 到 -12 dB 之间,根据听觉效果调整直到人声清晰可闻。
Use transitions such as fade‑in and fade‑out on audio clips to avoid sudden, jarring sounds. Even a 0.5‑second fade makes a big difference.
在音频片段上使用淡入和淡出等转场效果,以避免突然刺耳的声音。哪怕只有 0.5 秒的淡入淡出效果都能带来很大改善。
6. Image Editing Basics | 图像编辑基础
Learn to use basic tools in image editing software such as crop, rotate, brightness, contrast and saturation. These tools allow you to fix common mistakes and enhance the visual impact of your photos or graphics.
学会使用图像编辑软件中的基本工具,如裁剪、旋转、亮度、对比度和饱和度。这些工具能让你修正常见问题,并增强照片或图形的视觉冲击力。
The table below summarises essential tools and their functions to help you revise:
下表总结了必要工具及其功能,以帮助你复习:
| Tool (English) | 工具 (中文) | Function / 功能 |
|---|---|---|
| Crop | 裁剪 | Remove unwanted edges, improve composition / 移除多余边缘,改善构图 |
| Brightness/Contrast | 亮度/对比度 | Lighten dark images, make elements stand out / 提亮暗沉图片,突出元素 |
| Saturation | 饱和度 | Control colour intensity; too high looks unnatural / 控制色彩强度;过高会显得不自然 |
| Clone Stamp | 仿制图章 | Remove spots or unwanted objects by copying nearby areas / 通过复制附近区域去除斑点或多余物体 |
| Text Tool | 文字工具 | Add titles or captions with readable fonts / 用清晰可读的字体添加标题或说明 |
Always work on a copy of your original image. This allows you to start again if you make a mistake. Save your work in the correct format, usually PNG or JPEG for images, as specified in the brief.
始终在原始图像的副本上操作。这样如果出错,你可以从头再来。按照任务要求将作品保存为正确格式,图像通常为 PNG 或 JPEG。
7. Video Editing and Transitions | 视频剪辑与转场
Organise your timeline into a clear sequence. Place clips in the order of your storyboard, trim off unwanted sections and remove any parts where the camera shakes or the sound records badly.
将时间轴整理成清晰的顺序。按照故事板的顺序放置片段,剪掉不需要的部分,并移除任何摄像机晃动或收音不佳的片段。
Use simple cuts for most of your edit. Classic cuts keep the story moving without distraction. Avoid too many flashy transitions such as spins or checkerboards – they can make a project look messy.
在大部分剪辑中使用简单的剪切。传统的剪切能让故事流畅进行而不分散注意力。避免使用过多花哨的转场,如旋转或棋盘效果——它们会让作品看起来杂乱。
Add titles and captions at the beginning and end of your video. The opening title should state the name of your project, and the closing credits should acknowledge any music sources or people who helped you.
在视频开头和结尾添加标题和字幕。片头应写明项目名称,片尾通常要鸣谢音乐来源或帮助过你的人。
Check the playback speed and timing. Make sure the video does not feel too slow or too rushed. A classmate can give you honest feedback about the pace.
检查播放速度和时长。确保视频不会感觉太慢或太匆忙。让同学对你的节奏给出诚实的反馈。
8. Copyright, Sourcing and Ethics | 版权、来源与道德
Never use images, music or video clips from the internet without permission unless they are clearly labelled for free reuse. Look for Creative Commons licences or use royalty‑free libraries such as Pixabay for images and Freesound for audio.
切勿未经许可使用互联网上的图片、音乐或视频片段,除非它们明确标注为可免费重复使用。寻找知识共享许可,或使用免版税素材库,如图片用 Pixabay,音频用 Freesound。
Keep a log of all your sources. Write down the website name, the creator’s name and the licence type. In your final submission, include a simple credits page or a text file listing these sources – this is often a requirement in CAIE practical tasks.
记录你所有的素材来源。写下网站名称、创作者姓名和许可类型。在最终提交时,附上一个简单的鸣谢页面或列出这些来源的文本文件——这通常是 CAIE 实践任务的一项要求。
Respect people’s privacy. If you film a classmate or use someone’s voice, ask for their permission first. Blur faces or use silhouettes if you need to show someone but cannot get consent.
尊重他人的隐私。如果你拍摄同学或使用某人的声音,需要先征得对方同意。如果必须展示某人但无法获得许可,可以使用模糊面部或剪影的方式。
Avoid any content that could be considered offensive, including stereotypes or disrespectful language. Your media product should be inclusive and appropriate for the school setting.
避免任何可能被视为冒犯的内容,包括刻板印象或不尊重的语言。你的媒体产品应该具有包容性,并适合学校环境。
9. Evaluation, Feedback and Reflection | 评估、反馈与反思
After finishing your practical product, write a short evaluation. Describe what went well, what challenges you faced and how you solved problems. Be specific – for example, “The lighting in the first scene was too dark, so I increased the brightness in editing.”
完成实践作品后,撰写一段简短的评估。描述哪些地方做得好、遇到了哪些挑战以及你是如何解决问题的。要具体描述——例如,“第一个场景的光线太暗,所以我在剪辑时提高了亮度。”
Ask at least two peers to review your work and give feedback using a simple comment sheet. Questions you can include: Was the message clear? Was the sound easy to hear? What could be improved?
请至少两位同伴使用简单的意见表来评审你的作品并提供反馈。可以提出的问题包括:信息是否清晰?声音是否容易听清?有哪些可以改进的地方?
Use the feedback to make final adjustments. Even small changes, such as raising the voice volume or cropping a distracting element, can lift your grade. Show evidence of this refinement in your evaluation.
根据反馈进行最后的调整。即便是提升人声音量或裁剪掉一个分散注意力的元素这样的小改动,也能提高你的分数。在你的评估中提供这些改进的证据。
Reflect on the skills you have developed. Think about how you would approach a similar project differently next time. This reflection shows the examiner that you are learning from the process, not just completing a task.
反思你已掌握的技能。思考下次进行类似项目时你会怎么做。这种反思向考官展示你正在从过程中学习,而不仅仅是完成任务。
10. Submission and File Management | 提交与文件管理
Create a logical folder structure on your computer. For example, have one folder for “Original Footage”, one for “Edited Project File”, one for “Exported Final Video” and one for “Evidence and Evaluation”. This keeps your work organised and easy to locate.
在你的电脑上建立一个合理的文件夹结构。例如,设置一个“原始素材”文件夹、一个“编辑项目文件”文件夹、一个“最终导出视频”文件夹以及一个“证据与评估”文件夹。这样能让你的工作井井有条且易于查找。
Name your files clearly. Use a consistent naming style such as “name_project_title_version”. Avoid names like “final_video_really_final.mp4” because they cause confusion.
清晰地命名你的文件。使用统一的命名方式,如“姓名_项目标题_版本”。避免使用“final_video_really_final.mp4”这样的名称, 以免造成混淆。
Export your final product in the format and resolution requested in the brief. Common requirements for videos are MP4 with H.264 codec at 720p or 1080p. Double‑check that the exported file plays correctly before uploading.
按照任务要求以指定的格式和分辨率导出最终作品。视频的常见要求为 MP4、H.264 编码、720p 或 1080p。在上传之前,务必检查导出的文件能否正常播放。
Submit all required components together – this may include the final product, the storyboard, the resource list, your evaluation and a credits page. Missing any piece can prevent you from achieving full marks even if the main product is excellent.
将所有必要的组成部分一起提交——可能包括最终作品、故事板、资源清单、评估以及鸣谢页面。即使主作品非常出色,漏交任何一部分都可能导致你无法获得满分。
Keep a backup copy of all your work on a cloud drive or a USB stick. Projects can accidentally be deleted, so having a backup is a smart safety measure.
在云盘或 U 盘上保留所有作品的备份。文件可能被意外删除,因此备份是一项明智的安全措施。
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