Year 11 CCEA Media Studies: 2026 Exam Changes and Trends | CCEA 11年级媒体研究：2026年考试变化与趋势

📚 Year 11 CCEA Media Studies: 2026 Exam Changes and Trends | CCEA 11年级媒体研究：2026年考试变化与趋势

As the media landscape evolves at a breakneck pace, CCEA has revised its GCSE Media Studies specification to ensure students are equipped with contemporary analytical skills. The 2026 examinations mark the first assessment of a refreshed syllabus that places greater emphasis on digital platforms, audience participation, and cross-media convergence. This article explores the key changes and emerging trends that Year 11 students must understand to excel in their exams.

随着媒体格局飞速演变，CCEA 已修订其 GCSE 媒体研究课程大纲，确保学生具备当代分析技能。2026 年的考试将是更新后教学大纲的首次评估，该大纲更加强调数字平台、受众参与和跨媒体融合。本文探讨 11 年级学生为在考试中取得优异成绩所必须了解的关键变化与新兴趋势。

1. Overview of the 2026 CCEA Media Studies Specification | 2026年CCEA媒体研究课程大纲概述

The updated specification, first taught from September 2024, introduces a sharper focus on contemporary media forms. The core theoretical framework still revolves around media language, representation, media industries, and audiences, but the application now explicitly includes digital and social media contexts.

更新后的大纲自 2024 年 9 月起首次授课，更聚焦于当代媒体形式。核心理论框架仍然围绕媒体语言、再现、媒体产业和受众展开，但其应用现已明确纳入数字与社交媒体语境。

A notable structural change is the rebalancing of exam and non-exam assessment weightings. The two written papers together now contribute 70% of the final grade, while the NEA accounts for 30%, slightly increasing the importance of coursework.

一个值得关注的结构性变化是考试与非考试评估权重的重新平衡。两份笔试试卷现在合计占总成绩的 70%，而 NEA 占 30%，略微增加了课程作业的重要性。

Students must also engage with a set of revised Close Study Products (CSPs) that reflect diverse global media, requiring analysis of texts ranging from streaming series to influencer marketing campaigns.

学生还必须学习一套修订后的近考产品 (CSP)，这些产品反映了多样化的全球媒体，要求分析从流媒体剧集到网红营销活动等各种文本。

2. Paper 1 Updates: Exploring Media Language and Representation | 试卷一更新：探索媒体语言与再现

Paper 1 now lasts 1 hour 45 minutes and contains two sections. Section A targets media language through unseen sources, often drawn from online news, video game trailers, and social media feeds. Students must analyse how semiotic codes create meaning rapidly.

试卷一现在时长为 1 小时 45 分钟，包含两个部分。A 部分通过未见过的信息来源（通常取自在线新闻、电子游戏预告片和社交媒体信息流）考察媒体语言。学生必须分析符号学符号如何迅速创造意义。

Section B focuses on representation and requires extended responses comparing two CSPs. The 2026 exam will feature more questions on evolving representations of gender, ethnicity, and disability in digital spaces, reflecting modern societal debates.

B 部分侧重于再现，要求通过扩展回答比较两个 CSP。2026 年的考试将增加关于数字空间中性别、种族和残疾再现演变的问题，反映现代社会辩论。

Command words such as ‘analyse’, ‘evaluate’, and ‘justify’ appear more frequently, demanding higher-order thinking. Students should practise deconstructing visual and moving-image texts under timed conditions.

“分析”、“评估”、“论证”等指令词出现得更加频繁，要求更高层次的思维。学生应练习在限时条件下解构视觉和动态影像文本。

3. Paper 2 Updates: Understanding Media Industries and Audiences | 试卷二更新：理解媒体产业与受众

Paper 2, also 1 hour 45 minutes, has been restructured to deepen investigation into media industries and audiences. Section A now includes an in-depth case study of a contemporary media industry, such as the music streaming sector or the video-on-demand market.

试卷二同样 1 小时 45 分钟，经过重组以深化对媒体产业与受众的探究。A 部分现在包括对当代媒体产业的深度案例研究，例如音乐流媒体行业或视频点播市场。

Students are expected to apply theories from Curran and Seaton, Hesmondhalgh, and Livingstone and Lunt to explain power dynamics, regulation, and the role of algorithms. Questions often link industrial practice to the CSPs studied throughout the course.

学生需要运用 Curran 与 Seaton、Hesmondhalgh 以及 Livingstone 与 Lunt 的理论，解释权力动态、监管以及算法的作用。题目通常将产业实践与课程中学过的 CSP 联系起来。

Audience theory has been updated to include active audience participation, fandom cultures, and the ‘produser’ concept. In 2026, exam scenarios may present data from audience tracking metrics, requiring interpretation of engagement trends.

受众理论已更新，纳入了积极的受众参与、粉丝文化以及“产消者”概念。在 2026 年，考试情境可能会呈现来自受众追踪指标的数据，要求解读互动趋势。

4. Revamped Non-Exam Assessment (NEA) | 修订后的非考试评估（NEA）

The NEA briefs for 2026 will be released in September 2025 and demand a more integrated cross-media production. Learners must create a main product and two supporting promotional items across at least two different platforms, such as a trailer for a podcast alongside Instagram story teasers.

2026 年的 NEA 任务简介将于 2025 年 9 月发布，要求更具整合性的跨媒体制作。学习者必须制作一个主要产品和两个辅助推广项目，跨越至少两个不同平台，例如播客预告片配合 Instagram 快拍预告。

Assessment criteria now reward technical competence in digital editing software and audience planning more heavily. The statement of intent has a higher word limit (500 words) and must justify every creative decision with reference to target audience and industry context.

评分标准现在更看重数字编辑软件的技术能力与受众规划。创作意图声明的字数上限提高（500 词），必须参照目标受众和产业背景为每一个创意决策提供理由。

A new requirement is the inclusion of a brief reflection on the production process, encouraging students to evaluate their own use of codes and conventions. This move aligns with A-Level progression skills.

一项新要求

Published by TutorHao | Year 11 媒体 Revision Series | aleveler.com

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