Edexcel GCSE Business: Course Structure & Revision Methods | 爱德思 GCSE 商务：课程结构与复习方法

📚 Edexcel GCSE Business: Course Structure & Revision Methods | 爱德思 GCSE 商务：课程结构与复习方法

Edexcel GCSE Business is a linear qualification that introduces you to the realities of starting, growing and managing a business. It tests not just memorised facts but your ability to apply ideas to real contexts, analyse data and evaluate strategic decisions.

爱德思 GCSE 商务是一门线性课程，帮助你了解创办、发展和管理企业的真实过程。考试不仅考察记忆中的知识点，更要求你能够将概念应用到实际情境中、分析数据并评估经营决策。

1. Course Overview | 课程概览

The Pearson Edexcel GCSE (9-1) Business course is divided into two broad thematic strands: Theme 1: Investigating Small Business and Theme 2: Building a Business. Both themes are assessed in separate written exams, and the final grade is based entirely on performance in these two external papers.

培生爱德思 GCSE（9-1）商务课程分为两大主题：主题1“调查小型企业”和主题2“建立企业”。两个主题分别以独立笔试进行考核，最终成绩完全取决于这两场外部考试的作答表现。

• Two written exams, each 1 hour 45 minutes long. | 两场笔试，每场时长 1 小时 45 分钟。

• Each exam contains 90 marks, so there are 180 marks in total. | 每场考试满分 90 分，合计 180 分。

• Each paper is worth 50% of the overall GCSE grade. | 每张试卷占 GCSE 总成绩的 50%。

• There is no coursework or controlled assessment component. | 本课程不设课程作业或课堂评估环节。

• Grades are reported on the GCSE 9–1 scale. | 成绩按 GCSE 9–1 等级评分。

2. Theme 1: Investigating Small Business | 主题1：调查小型企业

Theme 1 covers small businesses in the early stages. You will explore why new businesses are set up, how entrepreneurs spot opportunities, and how marketing, finance and planning decisions can make or break a start-up.

主题1 关注处于早期阶段的小型企业。你将探究新企业为何成立、创业者如何发现商机，以及营销、财务和规划决策如何决定初创企业的成败。

• 1.1 Enterprise and entrepreneurship | 企业与创业精神

• 1.2 Spotting a business opportunity | 发现商机

• 1.3 Putting a business idea into practice | 将商业构想付诸实践

• 1.4 Making the business effective | 让企业有效运作

• 1.5 Understanding external influences | 理解外部影响

In 1.1, you need to know the dynamic nature of business, the role of enterprise and the risks and rewards of entrepreneurship. You should also understand the concept of adding value, for example turning raw materials into a more desirable product.

在 1.1 中，你需要了解商业的动态性、企业的作用以及创业的风险与回报。你还应理解“增值”的概念，例如将原材料转化为更受欢迎的产品。

In 1.2, you will study customer needs, market research methods such as questionnaires and interviews, market segmentation and market mapping. The competitive environment also matters because the actions of rivals affect pricing, branding and product decisions.

在 1.2 中，你将学习顾客需求、问卷和访谈等市场调研方法、市场细分和市场定位图。竞争环境同样重要，因为竞争对手的行为会影响定价、品牌和产品决策。

In 1.3, the focus moves to aims and objectives, revenue, costs, profit and loss, break-even, cash flow and sources of business finance. These are practical tools that tell an entrepreneur whether an idea is financially realistic.

在 1.3 中，重点转向企业目标与宗旨、收入、成本、利润与亏损、盈亏平衡、现金流和融资渠道。这些实用工具可以帮助创业者判断一个想法在财务上是否现实。

In 1.4, you will compare types of business ownership such as sole traders, partnerships and private limited companies. You must understand unlimited and limited liability, business location, the marketing mix and the purpose of a business plan.

在 1.4 中，你需要比较个体经营者、合伙企业和私营有限公司等企业类型，并理解无限责任与有限责任、企业选址、营销组合以及商业计划书的作用。

In 1.5, you will look at external influences affecting businesses: stakeholders, technology, legislation and the economy. Interest rates, exchange rates and inflation can all change demand, costs and confidence.

在 1.5 中，你将了解影响企业的外部因素：利益相关者、技术、法律和经济环境。利率、汇率和通货膨胀都会改变需求、成本和信心。

3. Theme 2: Building a Business | 主题2：建立企业

Theme 2 revisits the same functional areas but applies them to established businesses that are growing, taking bigger risks and operating in wider markets. You will study strategy and decision-making at a larger scale.

主题2 回顾相同的职能领域，但将其应用于已成立并正在发展壮大的企业。这类企业承担更大风险，经营更广阔的市场。你将学习更大规模下的战略与决策方法。

• 2.1 Growing the business | 发展企业

• 2.2 Making marketing decisions | 制定营销决策

• 2.3 Making operational decisions | 制定运营决策

• 2.4 Making financial decisions | 制定财务决策

• 2.5 Making human resource decisions | 制定人力资源决策

In 2.1, compare organic and external growth. You should know mergers, takeovers, franchises and the role of public limited companies. Ethics and globalisation are also central ideas when a business expands abroad.

在 2.1 中，你需要比较内部增长与外部增长，并了解合并、收购、特许经营以及上市有限公司的作用。当企业向海外扩张时，商业道德和全球化也是核心概念。

Published by TutorHao | GCSE 商务 Revision Series | aleveler.com

更多咨询请联系16621398022（同微信）